Why Product Reviews MatterThe Hidden Value of Honest ReviewsWe’ve all been there—bought a product that didn’t live up to the hype. According to BrightLocal’s Consumer Review Survey, 87% of consumers read online reviews before buying, and about 79% trust them as if they were personal recommendations.In this era of marketing overload,
Why Product Reviews MatterWhy Every Smart Buyer Checks Reviews FirstWe’ve all been there—bought a product that didn’t live up to the hype. According to BrightLocal’s Consumer Review Survey, nearly 9 out of 10 of consumers check online reviews before buying, and almost 80% trust them as much as personal recommendations.With so many a
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